All Omni CMS and academic and departmental units in WordPress automatically have the university's Google Analytics tracking code already embedded.
If you are in a non CMS solution, please see instructions for adding the Google Analytics tracking code.
Google Tag Manager
Please contact email@example.com if you are interested in utilizing Google Tag Manager.
If you would like access to the Google Analytics dashboard or would like to receive custom reports, please contact firstname.lastname@example.org.