Vincent (Vinny) Jeseo is a fifth-year doctoral student at LSU. He earned his B.S.
in Sport Management from the University of Tampa and his M.S. in Entrepreneurship
in Applied Technologies from the University of South Florida. In addition to teaching
and conducting research, Vinny helps mentor students in LSU's Professional Sales Institute
as they prepare for sales competitions.
Black, H., Jeseo, V., and Vincent, L. (2021). Promoting customer engagement in service
settings through identification. Journal of Services Marketing, 35(4), 473.486.
Research Interests: Services Marketing, Relationship Marketing, Sales Management and
Strategies
Daryl McKee Memorial PhD Award
Jeseo, V., Lastner, M. M, Fennell, P. B, and Garretson Folse, J. (2019, May). How
Organizations Can Capitalize on Customer-Caused Failures. Presented at Academy of
Marketing Science sponsored by , Vancouver, BC.
White, J., Andzulis, J., and Jeseo, V. (2019, March). Relationship Selling and Value
Co-Creation: Enhancing Customer Loyalty. Presented at National Conference in Sales
Management sponsored by , Jacksonville, FL.
Jeseo, V. (2019, February). How Organizations Can Capitalize on Customer-Caused Service
Failures. Presented at Southeastern Marketing Symposium sponsored by University of
Memphis, Memphis, TN.
Jeseo, V. B and White, J. C. (2018, February). Customer Perspectives on Sales Strategies:
A Relational Approach. Presented at Southeast Marketing Symposium sponsored by University
of Alabama, Tuscaloosa, AL.