What is Mass Communication?

Mass Communication is where media, creativity, and purpose collide. Through journalism, public relations, advertising, and digital media, you'll learn how to create content that informs, persuades, and inspires. When you major in mass communication, you'll get hands-on experience in real-world media projects, guided by faculty with industry expertise. Whether you dream of becoming a news anchor, social media manager, or creative director, LSU's Manship School prepares you for mass communication jobs and careers across every platform, turning your ideas into impact. LSU offers concentrations in Digital AdvertisingJournalismPolitical CommunicationPublic Relations, and Fast Track, 3+3 Pre-Law Program.

Program Highlights
Real Media Experience Build your portfolio with student-run media—Tiger TV, The Reveille, and KLSU Radio. Join the Statehouse Bureau and cover the Louisiana Legislature for statewide publications. Get course credit through the Cold Case Project, an unsolved civil rights collaboration with regional media, or LSU Athletics.
Cutting-Edge Research Labs Access our state-of-the-art Media Effects Lab, Social Media Analysis & Creation Lab. And Public Policy Research Lab for hands-on research exploring audience behavior, digital trends, the impact of social media, and more.
Media & Public Affairs Training The Reilly Center for Media & Public Affairs is key to your program, exploring the integration of media and public policy. Research and events prepare you for influential roles in the media.
Mass Comm Residential College Live and learn with your peers in South Hall — your residence with dedicated support from faculty and staff, shared classes, and special activities to jumpstart your journey and promote academic success, creating a smaller network within the larger LSU campus.

What You Can Do

An LSU degree opens doors to a wide range of career paths and professional opportunities. With a strong academic foundation, real-world learning, and support from a powerful alumni network, you’ll graduate prepared for success in today’s competitive job market. Whether you’re planning to work in a corporate setting, nonprofit organization, government agency, creative industry, or research lab, LSU equips you with the in-demand skills and hands-on experience employers value most.

Potential Careers

Account Manager
Copywriter
Creative Director
Multi-Platform Journalist
Television Producer
Television Reporter
Web Journalist
Campaign Strategist/Consultant
Lawyer
Political Journalist
Press Secretary
Communications Director

Workplace Settings

Medicine
Newsrooms
Healthcare
Higher Education
Athletic Brands
Government
Corporate
Public Relations Firms
Creative Agency
Freelancer
Consulting Firms

$53,000
Average alumni Mass Communication salary 5 years after graduation
Building Skills
Multimedia Storytelling Learn to craft compelling stories using text, video, audio, and graphics.
Visual Communications Design digital and print content that captures attention across media platforms.
Strategic Communications Develop campaigns, analyze audiences, and learn how to manage crises for real scenarios.
Media Research Use state-of-the-art facilities to analyze media influence and audience behavior.
Advance your Career
Post-graduate education
LSU offers competitively ranked post-graduate programs designed to help you innovate and lead in your field. Engage in advanced coursework, contribute to impactful research, and learn from expert faculty who are solving real-world challenges across Louisiana and beyond. Whether you're looking to deepen your expertise, pivot into a new industry, or accelerate your career, LSU’s graduate programs open the door to a world of opportunity.
Apply Today!