McRoberts, L., & Liu, C. (2015-2016). Promoting Global Adoption of grade 3 Alligator Skins: From Marsh to Market (Vol.). Baton Rouge, LA: Louisiana Alligator Advisory Council, $60,983 funded
McRoberts, L., & Liu, C. (2012-2014). Promoting Global Adoption of grade 3 Alligator Skins: From Marsh to Market (Vol.). Baton Rouge, LA: Louisiana Alligator Advisory Council, $124,889 funded
McRoberts, L., Liu, C. & Welker, D. (2013). Creative Cotton Consciousness & Applied Learning Design and Merchandising Students, Cotton, Inc. $35,350.
Wang, L., & Liu, C. (2011-2015). Flood hazard resiliency and accessibility of retail infrastructure in New Orleans, Louisiana State University, Baton Rouge: Louisiana State Board of Regents, $76,000 funded
Liu, C. & Langchao Zhang (2013- present). Extending a US Auto Brand into Apparel Categories in Emerging Market, sponsored by Bizhisheng, International Trade LLC.
Kobia, C. & Liu (2013-present). Why Pass on Fashion Viral Message?
Liu, C. & Yuli Liang (2013-present) Young Consumers’ Acceptance of Online Mass Customization for Apparel, Sports Shoes Shopping.
Liu, C., & Chen, Y.-S. (Forthcoming), A Soft-landing E-business Framework in International Franchising, Research Journal of Central University of Finance and Economics
Chen, Y.-S., Liu, C., Zeng, Q., & Azevedo, R. F. L. (Forthcoming). A “Flying High, Landing Soft” E-Business Strategy in International Franchising, Managing Strategic Information Systems in Modern Organizations, in press
Kang, J., Liu, C., & Kim, S.-H. (2013). Environmentally sustainable textile and apparel consumption: The role of consumer knowledge, perceived consumer effectiveness, and perceived personal relevance. International Journal of Consumer Studies, 37(4), 442-452
Chen, Y.-S., Liu, C., Zeng, Q., & Azevedo, R. F. L. (2012). E-Business Strategy in Franchise Relationship Management. International Journal of Strategic Information Technologies and Applications, 3 (4), 54-65.
Liu, C., Black, W. C., Lawrence, F. C., & Garrison, M. E. B. (2012). Post-disaster coping and recovery: The role of perceived changes in the retail facilities. Journal of Business Research, 65 641-647.
Liu, C., & Black, W. (2011). Post-disaster Consumer Coping: Consumption Adjustment. Asia-Pacific Advances in Consumer Research, 9, 214-221.
Liu, C., Forsythe, S., & Black, W. (2011). Beyond adoption: Sustaining online shopping. International Review of Retail, Distribution and Consumer Research, 21(1), 71-93.
Liu, C., & Forsythe, S. (2010). Sustaining online shopping: Moderating role of online shopping motives. Journal of Internet Commerce 9(2), 67-82.