We manage the university’s main social media persona, bolstering the brand through consistent and strategic engagement with audiences using various social media platforms. We generate excitement and awareness around university-related events or news with daily and live updates. We advise other university entities in the management of their own department-specific social accounts and share posts created by those accounts to cultivate cohesive brand messaging that is compelling, accurate, and informative. Please let us know how we can assist you.
Accessible social media
Various social media platforms provide built-in ways to make your posts more accessible to the visually and/or audibly impaired.
Best practices and tips
From getting started to posting in a crisis, keep an eye on this resource, and let us know if you have feedback.
LSU social media directory
We maintain a directory of all LSU social media channels. To be included in this list, colleges, departments, and units managing social media accounts must email firstname.lastname@example.org at Strategic Communications with the following information:
- Name of unit
- Social Media channels – Facebook, Twitter, Pinterest, SnapChat, etc.
- Social Media URL for each channel
- Email account tied to the channel – must be a university provided email account
- Name of department contact responsible for account
In the event of additions or changes, each college, department, or unit is responsible for updating this information with the university's central social media team at Strategic Communications.
Online communication policies
This page lists links to important policies pertaining to online publishing.
Social media policy
The social media policy provides guidance for faculty and staff in satisfying LSU’s marketing and communications missions on social media.